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Solutions Portal

UX Designer
The Jackson Laboratory

Overview

The Breeding Service is a key offering at JAX that involves managing and maintaining specialized strain colonies in our facility. JAX staff take action on strain management tasks based on customer requests or milestones outlined in the Statement of Work

The Challenge

Researchers at JAX needed a more efficient, centralized way to manage genetic strains. The existing system had:


Data silos – Information scattered across multiple platforms
Inefficiencies – Manual processes leading to errors
Lack of visibility – Hard to track and manage strain data at scale
Poor accessibility – Difficult to retrieve essential research data

My Role

UX Designer 

  • Designed Documents, Messages, and Support features

  • Conducted user research and facilitated focus groups

  • Collaborated with a Product Owner, Software Engineer, Application Architect, and two QA Analysts

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Process

Research

In any given project, my process begins with asking a few questions in order to define the problem:

  • What are the main goals of this project?

  • Who is the end-user of this product?

  • In what context will they be using our product?

  • What is the pain point that this product will address?

  • Are there any similar products on the market and how will we create a better solution?

Generative Research

Secondary research was conducted on the topics of genomics and JAX to gather market insights

Over 2,400 organizations in 68 countries rely on over JAX's 13,000 strains and research services

The JAX research teams focus on computational biology and bioinformatics

Questions to Consider
Are we looking at new customers or active customers?
New Customers

If we are targeting new customers, questions would focus to their current strain process and what laboratory information management system (LIMS) is currently being used

Existing Customers

If we are targeting active customers, questions would focus on their experience with our current process and what challenges they might be facing

 How are we with time?
  • Need Something Quick & Easy – Surveys

  • We Have Some Time – Semi-Structured Interviews

  • We Have A Lot of Time – Contextual Inquiries

Understanding the User

Based on focus group sessions, insights were gathered to understand the user's journey.

Customer Confusion

Users need a centralized location to manage their projects

Lack of Access to Transparent Data Concerns

Both customers and JAX PMs will need to have access to the same information about shipping, project status and budget, progress, and colony information.

Communication Challenges

Users need a way to be able to send messages and instructions through the Portal in order to avoid emails going back and forth

"This is better than email attachments. This would be really nice to have because I don't have to go searching through email and I can download it here and send it off."

— JAX PM

"If the clients are sending us things, they’re coming through... and it’s already being logged. Other documents need to be uploaded into the... Database and others need to be emailed."

— JAX PM

User Story

As a user, I want to set up a new breeding project through a centralized LIMs portal so that I can save time and manage the projects efficiently

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Initiating Breeding Project Flow

Questions to Consider

  • Tasks: What will they do?

  • Monitoring: How often?

  • Tracking: How will progress be tracked?

  • Automation: Is it automated?

  • Communication: Daily or weekly contact with the JAX team?

User Flow

User flow diagram

Low Fidelity

Low fidelity wireframe of platform
Low-fidelity wireframes were created to showcase the key features of the LIMS portal.

The dashboard is the focal point of the breeding portal, featuring:

  • User tasks

  • Project milestones

  • Project updates

Engagement Portal Dashboard

Low fidelity wireframe of dashboard

Engagement Portal Colony Management

Low fidelity wireframe of data table

High Fidelity

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Document Folders

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Messages

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Documents

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New Message

Next Steps

01 Usability Study

Validate the initial project setup for breeding project purchases to ensure an optimal user experience given its complexity

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02 Reiterate Designs

Based on insights from usability studies, revise designs and develop high-fidelity wireframe

 

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Reflection

Project Outcomes & Growth

Following the breeding portal project, we successfully continued the focus group, but as the UX team’s responsibilities expanded, my attention shifted to new initiatives. This increased visibility across departments led to opportunities such as the iPSC project, where I collaborated with genetic scientists to create a research catalog, and a design thinking workshop that helped JAX identify and address pain points within Salesforce.

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© 2025 by Susana Ruiz

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